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Behind the Cup |December 9, 2013

Change For A Cup Of Coffee

In the 1990s, Greenwell Farms almost ceased to exist. With the farm literally dying in front of their eyes, the Greenwell Family didn’t give up. By reaching out to innovators and utilizing new farming practices, they managed to find a solution to the nematode that was attacking the roots of their plants. This devastating time proved to be a turning point for the company, and today, Greenwell Farms is a model of forward-thinking in the coffee industry.

Greenwell Farms is a coffee farming and processing company in the heart of Kona on the Big Island of Hawaii. Their primary goal is to bring to coffee lovers around the world the finest Hawaiian coffee available. They asked Mahi’ai Creative and Gum Design to produce this video in the hope that if you ever come to the Big Island, you will stop in and say hello, take their coffee tour and enjoy a cup of Kona’s finest. Visit them online at – greenwellfarms.com.

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